Marketing and Communications for Aging and Accessibility
Millions of Americans are living longer and more
active lives. And with their changing lifestyles, older Americans
are also looking to revitalize their home environments. Identifying
these opportunities and developing the skills to interact with
50+ customers can help you grow your business dramatically. Learn
best practices in communicating and interacting with this exciting
and evolving population, and take advantage of one of the fastest
growing market segments in remodeling and related industries.
As a graduate of this course, you will be able
to:
• Explain the three segments within the
Aging-in-Place market that present business opportunities for
building professionals.
• Implement a process for promoting new opportunities for products and
services in the Aging-in-Place market.
• Enhance your sales process with effective techniques for the Aging-in-Place
market.
Designations: CAPS, MCSP
Continuing Education Credit: CAPS, CGA, CGB,
CGR, GMB, CSP, Master CSP, CMP, MIRM
Marketing and Communications for Aging and Accessibility
Location:
Dates:
Instructor:
Cost: $250, but $25 discount if paid before 4 weeks in advance!
Address:
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